Better was founded to solve a critical gap in the payment ecosystem: recovering lost transactions. Our journey began with a bold vision to transform declines into opportunities for businesses worldwide.
At Better, we believe no transaction should go to waste. Our mission is to recover lost transactions, unlocking hidden potential for businesses and creating seamless experiences for consumers.
Better is a fintech innovator dedicated to tackling a problem most payment providers overlook: declined transactions. While others focus on optimizing conversion rates, we specialize in recovering transactions that were once deemed lost, helping merchants achieve unprecedented success.
At Better, our values define who we are and guide how we operate. They shape our commitment to innovation, trust, and delivering exceptional results.
Better thrives on pushing boundaries, creating solutions that redefine how businesses recover lost transactions.
Better strives for perfection in everything we do, ensuring top-quality results every time.
Integrity and transparency are at the heart of Better’s relationships with customers and partners.
We harness the power of data to unlock insights and deliver smart, effective solutions.
Better thrives on collaboration, leveraging diverse strengths and communication to achieve shared success.
We take responsibility, embrace accountability, and deliver with dedication at every step.
Our team brings decades of payments expertise from leading companies, united by a passion for innovation and impact
